Anti-Racism Training

A series films for Amnesty International UK's Anti-Racism online training course.

Animation
Charities & Non-profit

The films were created to to act as additional learning aids for the Anti-racism Massive Open Online Courses (MOOCs). The course aims to develop participants knowledge, understanding and practices around anti-racism.

Amnesty International UK were seeking a supplier not only to meet the deadline, but to translate difficult highly-politicised subject matter into sensitive imagery using inclusive communication principles, and a unique creative style.

We used a combination of illustration and cut-out design and animation to tell these stories. We were mindful to avoid illustrations of enslaved characters in depraved or undignified scenarios, in favour of more abstract representations.

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“We are really thrilled with the final pieces. You all did a brilliant job and went above and beyond. We really appreciated your responsiveness to feedback, understanding of a sensitive topic, and the speed at which you produced the work. It felt very efficient, and it’s great to comfortably meet the deadline.”
Sam Lawlor
Amnesty International UK
Charities & Non-profit

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