Animation vs Live Action video for charities
Both animation and ‘live action’ (filmed videos) can be great mediums to visually tell your story, communicating what you do and who you help, and tell the stories of your community, members and supporters. But there are instances where one medium may be better suited than the other. When marketing and comms budgets are tight and set in stone, it’s important to make a well-considered decision from the outset. We’ve put together some information to help you understand the proc